Contents part
IP-based transmedia storytelling strategy
- Developing original content by securing web novel IP
- Reproducing content in formats like webtoons, dramas, and films through cross-media expansion
- Executing a media mix strategy to maximize IP value
Multi-platform content distribution network
- Strategic distribution of premium content (dramas, films, concerts) by Seven Plus Production
- Effective content distribution through global OTT platforms, cable TV, and IPTV
- Maximizing market penetration and localization with region-specific marketing strategies
Establishing an integrated content value chain
- One-stop content model for planning, production, distribution, and secondary rights
- Enhancing competitiveness and profitability through synergy
- Accelerating global market entry with partnerships
